Simplifying Complex Insurance Choices

When it comes to employee benefits, the options can feel endless — and overwhelming. Group health plans, retirement savings accounts, mental health coverage, critical illness insurance… it’s easy to get lost in the fine print.

That’s where the value of working with a broker comes in.

At Baicorp, we act as your strategic partner — cutting through complexity, comparing multiple provider options, and helping you design a plan that actually makes sense for your business and your people. Here’s why the broker model delivers better outcomes for organizations navigating the benefits landscape.

Why Go With a Broker?

1. You Get Options — Not One Product
When you go direct to a single provider, you’re only offered their plans. A broker compares multiple insurers, presenting you with the best fit — whether that’s for cost, coverage, flexibility, or all three.

Baicorp compares quotes from up to 13 major Canadian providers, ensuring you get access to competitive pricing and plan features without the hassle of reaching out to each one individually.

2. You Get Expertise — Without the Overwhelm
Benefits packages are complicated. TLR ratios, plan utilization, co-pays, paramedical limits… it’s a lot to unpack.

We simplify the decision-making process by translating the industry jargon into plain language. We’ll walk you through what actually matters — what you’re paying for, where you’re covered, and how your employees will use the plan.

3. You Get Ongoing Support — Not a One-Off Sale
We don’t just hand you a quote and disappear. Baicorp becomes your partner in benefits year-round. That includes:

• Renewal planning and negotiation
• Usage analysis and reporting
• Benchmarking support
• Plan redesigns as your business grows

Brokers Aren’t More Expensive — They’re Smarter

There’s a common misconception that going direct is cheaper. In reality, brokers don’t add cost — the fees are already baked into the provider’s pricing model. So whether you work with a broker or not, you’re paying for distribution.

The difference?
With a broker, you’re getting insight, comparison, and strategic advice — not just a quote.

When Should You Work With a Broker?

• You’ve got 15–100 employees and want something better than a cookie-cutter plan
• Your benefits renewal is coming up, and you’re concerned about cost or coverage
• You’re not sure your plan is competitive anymore
• You want to reduce admin and improve communication with your team
• You need support navigating a multi-province, remote, or hybrid workforce

The Baicorp Advantage

As an independent Canadian firm, Baicorp brings local knowledge, national reach, and a deep bench of carrier relationships to the table. Whether you’re looking to upgrade your existing plan or starting fresh, we’ll help you make smart, informed decisions — and back it up with long-term service and support.

Let’s simplify your next benefits decision.
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